APARTMENT IDX FEATURES
NATIVE GOOGLE MAP API v3
Built on the most recent version of Google maps so it's mobile responsive on any device. Everyone knows how to use a Google map, no instructions necessary. The Google platform is the most widely accepted framework for mapping. They give developers endless options to customize the map. Apartment locators have unique challenges in their business other real estate agents don't have. We were able to use Google mapping to solve these unique challenges with the Apartment IDX.
APARTMENT NAME REMOVED
The apartment name, address, cross streets, and points of interest have been removed from the map. Renters can zoom in and zoom out but they won't be able to identify the specific apartment community unless they fill out the lead capture form. The Apartment IDX is very easy to use and we've added the rent price to each map point to encourage renters to submit their contact information.
INCREASE TIME ON SITE
One of the matrix Google measures with Google Analytics is the average time users spend on your website. On average our clients have increased time spent on their site from 3 minutes to 12 minutes. This is most important because the longer a renter stays on your site, the more likely they will fill out a lead capture form. The second reason it's important is when Google see's an increase in time spent on your site, Google will send more organic traffic (free traffic).
WHY THREE MAPS?
Our market research with renters revealed that one of the most frustrating aspects of apartment websites, is the search results show the "starting rent". If they need a two bedroom apartment, they only want to see pricing on two bedroom floor plans. Sorting through one bedroom rental rates to get two bedroom prices is annoying. When you add the Apartment IDX to your website you will be offering a unique user experience because it's the only tool that displays pricing by floor plan type.
HOW OFTEN IS IT UPDATED?
Daily. This is 2019, we don't manually update data. We purchase electronic data feeds and push the pricing directly to your map. Each map pin shows the price so your clients can get an idea of how much each area costs. Although the price might be different based on their move date, this is an accurate starting point.
EMAIL RESPONDER INCLUDED
Research has proven that you need to get information into the hands of your website visitors as quickly as possible. Every lead receives a custom email, written by you, delivered from your email address (not ours - less spam). The email includes your company logo with your branding. Attached to the auto-responder is a custom eBrochure with 10 Featured Properties, also selected by you.